I adore everything that Shu Uemura creates! I can remember how I returned from my honeymoon from Asia with plenty of makeup products, mainly consisting of the ones from Shu.
Some of the products are still in use nowadays. And recently, my collection was filled with this iconic lipstick from the brand.
Packaging
See-through tube in a silver casing of a lipstick. I think it’s the best option if you’re a makeup artist because you’ll always see what color you’re taking.
The stick is round, slanted and perfect for outlining my lips.
About the shade- BG965 is a muted berry shade of average deepness without shimmer. By the way, it doesn’t shift to mauve as it may happen rather frequently.
Such shades are ideal for me because at the time being I hardly ever do my eye makeup to the fullest and usually use accents with the brighter than nude lipsticks.
The coverage is glossy yet not shiny. Just a beautiful and natural finish.
And now about my impressions of use- Like I’ve said before, it’s not difficult to line my lips with the stick. That’s super important for the shades that I use every day. The product applies smoothly, it doesn’t accentuate dry patches or crease in the fine lines. Such an awesome blur for lips.
The pigmentation is fine. My natural lip color is covered fully. It isn’t a semi-sheer lipstick, it’s a full coverage product that can contour my lips as well.
My makeup is fresh with it + lips appear poutier.
The contour stays put throughout the day. I always wear it alone and don’t line my lips with liners because I’m too lazy to bother about it.
But the lipstick does its job well and doesn’t bleed or feather. It’s noteworthy that it doesn’t dry out my lips but on the contrary, moisturizes them because of those oils in the ingredients.
The product on my lips:
Macro:
Full-on makeup:
The staying power of such a product is excellent. If I don’t eat anything fatty, the coverage is still there by the end of the day with a slight tint. Now, when I’m writing this review, it’s evening and I can still see the shade on my lips. It’s just more muted and matte.
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product information
description
a rich matte lipstick that provides intense color-pay off while keeping your lips soft with a nourishing feel. a high percentage of pigments provides an intense color effect in one stroke. infused with japanese tsubaki oil extracted from hand-picked precious camelia, experience the luxurious matte texture. now with the addition of 4 new shades, discover 9 vibrant lip colors to amplify your lip experience, designed to complement asian skin tone. it contains more pigments than the rest of rouge unlimited textures, allowing you to enjoy deep color intensity and high coverage. the use of tsubaki oil extracted from japanese camelia means the matte texture glides on smoothly, keeping your lips soft and comfortable with a nourishing feel.
how to use
how to apply this matte lipstick:
1. start by applying lip colors with a brush from the center of the lips to create a symmetrical lip shade (leave about 1mm gap inside the lip line). 2. draw and fill from the lip corners to the center. 3. enjoy the subtle and sophisticated look you've achieved
ingredients
- N288890/1 (Amérique du Nord Aqua/Water/Eau Nano • North America Aqua/Water/Eau Nano)
- T288878/1 (Amérique du Nord Aqua/Water/Eau • North America Aqua/Water/Eau)
- Y288764/1 (Mixte Aqua/Water • European/US Aqua/Water)
- Z288902/1 (Mixte Aqua/Water Nano • European/US Aqua/Water Nano)
- N290746/1 (Amérique du Nord Aqua/Water/Eau Nano • North America Aqua/Water/Eau Nano)
- T290734/1 (Amérique du Nord Aqua/Water/Eau • North America Aqua/Water/Eau)
- Y290721/1 (Mixte Aqua/Water • European/US Aqua/Water)
- Z290759/1 (Mixte Aqua/Water Nano • European/US Aqua/Water Nano)
rouge unlimited amplified matte lipstick bg 963
long lasting, high pigment, velvet matte lipstick
product information
description
a rich matte lipstick that provides intense color-pay off while keeping your lips soft with a nourishing feel. a high percentage of pigments provides an intense color effect in one stroke. infused with japanese tsubaki oil extracted from hand-picked precious camelia, experience the luxurious matte texture. now with the addition of 4 new shades, discover 9 vibrant lip colors to amplify your lip experience, designed to complement asian skin tone. it contains more pigments than the rest of rouge unlimited textures, allowing you to enjoy deep color intensity and high coverage. the use of tsubaki oil extracted from japanese camelia means the matte texture glides on smoothly, keeping your lips soft and comfortable with a nourishing feel.
how to use
how to apply this matte lipstick:
1. start by applying lip colors with a brush from the center of the lips to create a symmetrical lip shade (leave about 1mm gap inside the lip line). 2. draw and fill from the lip corners to the center. 3. enjoy the subtle and sophisticated look you've achieved
ingredients
- N288890/1 (Amérique du Nord Aqua/Water/Eau Nano • North America Aqua/Water/Eau Nano)
- T288878/1 (Amérique du Nord Aqua/Water/Eau • North America Aqua/Water/Eau)
- Y288764/1 (Mixte Aqua/Water • European/US Aqua/Water)
- Z288902/1 (Mixte Aqua/Water Nano • European/US Aqua/Water Nano)
- N290746/1 (Amérique du Nord Aqua/Water/Eau Nano • North America Aqua/Water/Eau Nano)
- T290734/1 (Amérique du Nord Aqua/Water/Eau • North America Aqua/Water/Eau)
- Y290721/1 (Mixte Aqua/Water • European/US Aqua/Water)
- Z290759/1 (Mixte Aqua/Water Nano • European/US Aqua/Water Nano)
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Is Shu Uemura lipstick good?
Just like all Shu Uemura's Rouge Unlimited lipsticks it has great color pay off and even though its matte but its not heavy or clumpy on the lips as it glides in smoothly on my lips. Here's the classic Rouge Unlimited Matte by Shu Uemura in the perfect RED.